The problem with trying new mascara is you don't know if it will work better than your previous mascara. Obviously they can't have in-store testers for sanitary reasons, but still it really sucks to drop ten bucks on something that ends up being worse than what you were using before (and therefore is useless).
Solution: very small tubes of mascara that sell for maybe two or three dollars. They have the same brush as the regular mascara because the brush is an essential part of the application, but the brush handle is shorter and they only contain a few days' worth of mascara. You drop a couple of bucks, test it, and if it's better you buy a full-sized tube with an easier-to-use full-size brush handle. Maybe they could even sell it at a loss, because people totally aren't going to use mascara brush with an inch-long handle for everyday.
I can think of at least three mascaras I would try if I didn't have to pay full price for them. If only one company did this, they'd be in the best position to win over new customers
1 comment:
I wish they did that with hair and skin products. $1 testing sizes of everything. Like travel size but for home.
I guess it would be a lot of packaging waste.
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