When I'm watching TV, I sometimes get these warnings: "The following program contains mature subject matter. Viewer discretion is advised."
But they refer to the whole program. When it's on commercial television, the program is divided up into segments by commercial breaks. So why not give warnings just if the next segment contains mature subject matter? (Oh yeah, and also standardize segment length.) The movie I'm watching right now (which is such a bad movie that I don't want to admit what it is) contains mature subject matter in places, but also contains some very decent comic scenes that I would have no problem with showing to any school-aged child*. If they gave me warning for specific segments, (and I were in charge of children), I could turn off the TV just for X minutes for the inappropriate segments, and still let these children I'm mysteriously in charge of watch the funny bits.
*Note: the possibility exists that these aren't, in fact, appropriate for children and this is all just another sign of why I shouldn't be in charge of children
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