Given the sudden dearth of Fruitopia in my environs, I decided to try the flavour of vitaminwater that looked like it was indicated for fighting a cold ("defense" it's called, complete with USian spelling.)
1. The flavour said raspberry-apple. It didn't taste like raspberry, or apple, or fake raspberry, or fake apple. It tasted like fake cranberry. If I wanted that, I'd get cranberry juice.
2. The nutrients featured prominently on the label were vitamin C and zinc. However, on reading the fine print, I noticed these were the last two of the medicinal ingredients, behind a bunch of B vitamins (which, while important nutrients, are not what I'm after when I'm fighting a virus).
3. It contains 90 mg of vitamin C and 3.75 mg of zinc. In contrast, my vitamin C supplements contain 500 mg, and my zinc lozenges contain 35 mg (plus 50 mg of vitamin C).
I suppose I should have read the label in detail before I bought it, but I'm used to things sold medicinally (and this is labelled medicinally, with medicinal and non-medicinal ingredients rather than a nutrition box) containing significant amounts of the nutrients they're meant to supplement. In any case, I resent actual foodstuff (i.e. fruit juice) being taken off the shelves in favour something that's less food-like, less nutritious, less effective, and less yummy. I don't mind fake food in and of itself, but I don't want it displacing real food!
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